Flexible Working: How America’s Workers Embraced a New Normal - Featured Image | CEO Monthly

Flexible Working: How America’s Workers Embraced a New Normal

The coronavirus pandemic was a global catastrophe, which saw millions upon millions of families impacted by the rapid spread of a quiet killer. Governments of nation states around the world acted quickly to protect their citizens as successive variants of the virus continued to wash over the general populace.

In the US, individual states begin to shut down public interaction as early as mid-March 2020, foreshadowing over a year of government-mandated lockdowns and restrictions on gathering. These restrictions had profound impacts on every industry, as non-essential workers were forced to remain at home in many instances.

But technology was quick to respond in the face of a new international struggle; the pace of development and iteration of new communication and collaboration software enabled businesses to institute remote working policies swiftly, where employees could work flexibly from home or other environments without needing to visit the office.

After the Pandemic

But after pandemic restrictions eased and citizens slowly began to return to society, these flexible and remote working provisions remained in place. The technology was already there, with many businesses already having invested in the equipment necessary to facilitate home working.

As such, the return to the office was slow and phased. But workers now accustomed to the newfound flexibility of a home working arrangement – and enjoying lessened costs with relation to daily commutes – were less inclined to return to the office.

The Popularity of Flexible Working

Indeed, flexible working arrangements have proven highly popular amongst the US’ working population. According to recent statistics, 87% of workers afforded the opportunity to work flexibly take the chance to work remotely at least once a week.

The popularity of flexible working has also been reflected in employment arrangement patterns. More businesses are likely to offer flexible working than ever before, as job candidates increasingly seek opportunities with flexibility as a standard arrangement.

Embracing Flexible Working as an Employer

As a business, embracing flexible working as a new normal can be a daunting prospect. Despite the wealth of evidence that points to flexible working being an effective, non-disruptive provision that can even improve productivity, businesses are reticent to risk a drop in output. For those willing to take the plunge, how can you properly provide for flexible workers?

The key investment comes in the form of equipment. Employees need the physical equipment necessary to carry out their work at home, from webcams and other peripherals to bespoke technologies and the power cords necessary to use them.

Software is the next concern, with cloud collaboration and ‘telecommuting’ software leading the charge for flexible worker productivity. Investment in whole-office tech solutions enables remote meetings and collaborations to occur, while workers retain devolved control of their own schedule beyond mandated meetings.

Managerial approach must also necessarily change to foster a positive relationship with flexible workers. Certain timescales and requirements do not play as well at home as they do in the office, meaning line managers need a new system of approach for ensuring workers have what they need and meet their quotas.

Want to Be Recognised? Enter Our Awards Today!

Learn how to get recognised for your achievements and become a nominee in our prestigious awards programmes. Discover the criteria and steps needed to showcase your leadership excellence.

Find Out More
Get recognised banner - woman holding device

You might also like

Explore insights and updates tailored for business leaders and innovators, curated to inspire success.

December 15, 2025 How Phone Number Validation Improves Connect Rates for HR Software Sellers

In the dynamic arena of HR software sales, establishing solid contact with potential clients is a critical driver of success. A strong, reliable database is one of the most valuable assets for sales teams working to outperform competitors and expa...

April 4, 2022 How to Lure Post-Pandemic Workers Back into the Office

Since the pandemic, a lot of people have been forced to work from home. They have transformed some portion of their living space to accommodate the new reality. They have purchased new equipment and learned new ways of working — and they like it a...

July 9, 2019 Why Family Businesses Are Important For The UK Economy

When you think of family-run businesses, no doubt you’ll picture your local bakery and corner shop. They’re often small-time, independent players in a competitive world — but despite this, they contribute massively to the UK economy and this is so...