The world of gaming has never been bigger, and the role of companies specialising in this rapidly growing industry never more important. OS Studios prides itself on its skill as both a live production and creative agency. We take a closer look at OS Studios, and its incredible CEO John Higgins, to see why CEO Monthly has awarded it the title of CEO of the Year, 2021 – New York, the USA
The last decade has seen the world of gaming transformed into a form which is unlike anything ever seen before. Thanks to the ability to work online, new forms of community have sprung up with an unprecedented amount of connection. The COVID-19 pandemic has only accelerated this process, creating a unique marketplace that can be taken advantage of moving forward.
The work of OS Studios is to work alongside companies so that they can make the most of the communities that are developing around their products. The team’s proud boast is that they truly understand the nature of gaming, of live events and of the culture that surrounds both. Working closely with their clients, the team have been able to leverage their knowledge into the delivery of truly exceptional results for their clients. When it comes to managing an event for broadcast, or strategizing for the future of the business, there are simply none finer.
At the heart of OS Studios is its CEO John Higgins. Mr. Higgins built a name for himself first and foremost as an award-winning creative director, and it is only relatively recently that he moved to focus on the needs of the gaming community. It’s a field that he has a passion for, and it is this passion that has inspired the team he has built up. All share his awareness not only of the direction of the creative market when it comes to gaming, but of the way in which the gaming market is constantly changing. This incredible knowledge has proven to be invaluable to many clients as they look for ways in which to connect with their audiences.
The secret that many don’t quite understand is how to link the power of their brand to a form which can cultivate a community and audience which is primed for the use of mainstream brands. Over the years, the team at OS Studios have been proud to act as the operating system of many different organizations, leveraging their knowledge of gaming to ensure that the community remains at the heart of what is being achieved. Through the focus on community, the team are able to ensure continual growth and development at all times.
Much of what the team have achieved is thanks to their ability to provide a multimedia experience that ties effortlessly together. From live-events through to creating new and exciting content as well as running events and undertaking the challenge of marketing, they are able to tackle any gaming company’s needs. Thanks to an approach which ensures a full-service solution, it’s easy to see why the business has been able to achieve so many remarkable results.
Of course, it goes without saying that these services vary enormously. The live broadcasting department, for example, brings together traditional storytelling from TV production and combines it with the new wave of streaming. The team at OS Studios pride themselves on being able to offer a wealth of different solutions depending on the needs of their client. Through unique remote capabilities, they are able to deliver results that are drawn from anywhere in the world. For companies that want to create a unique format that will grow their community, and therefore their business, the team at OS Studios should be the first port of call.
Live broadcasts bring people together, with each embracing the spontaneity of what will happen next. To make the biggest impact, however, a company must be able to release consistently high quality content. This content is the heart of what the gaming community operates on. With a focus on ROI and the ability to operate to incredibly tight deadlines, the team at OS Studios have built up enormous hype for various events such as athe Overwatch League – Grand Finals through exceptional promos, as well as various announcements that saw the team move from concept to content in less than a week. This announcement incorporated the development of two CGI-based team reveal hype videos and recurring broadcast and social assets that were used in numerous different fields.
When it comes to producing live events in the esports and gaming arenas, the OS Studios team are able to offer every service that might be required in-house. From conceptualization through to final delivery, the team’s knowledge of how the gaming industry works allows them to create an experience for all parties that sell the story of a brand while focusing on the needs of the gaming and esports community. Their authentic way of working means that live events stick in the mind of clients and the gaming community alike.
Of course, the changing landscape of the gaming industry means that the power of a digital approach has never been more potent. With a team that holds decades of expertise in the field, OS Studios has proudly supercharged numerous social networks through a comprehensive plan that continues to secure success. These plans use the team’s detailed awareness of the gaming community to create a strategy that leverages the right names and influencers to ensure people don’t stop talking about your product.
Working online has also proven to be the ideal location to develop a strong community spirit, and the team at OS Studios nurture a fanbase so that they are authentically enthused about what is being offered. For those clients that allow the team to work across numerous platforms, a comprehensive multimedia strategy can be developed that engages communities when it is needed most.
When OS Studios was founded, the focus was exclusively on the gaming industry. Over the years, numerous businesses have trusted the team to deliver truly exceptional results. It’s thanks to the strong guiding hand of CEO John Higgins that the team have been able to deliver such consistent results over the years, building brands to unheard of strength. We celebrate the team’s incredible success and look forward to what they do next.
For further information, please contact Navneet Randhawa via email: navneet.randhawa.ostudios.gg
