CEO Monthly December 2017

22 CEO MONTHLY / DECEMBER 2017 , Leading big data, marketing services and analytics provider, Infogroup, announced today that Jeff Moriarty has joined Infogroup Data Solutions as senior vice president of Business and Media Solutions to further develop the company’s already extensive portfolio of front edge omnichannel solutions and B2Bmarketers served. Infogroup Hires Former MeritDirect Executive for Senior Level Sales Role Infogroup is a leading provider of data and data-driven marketing solutions. The firm provides data, technology and services that help marketers acquire new customers and maximize the value of existing relationships. The company’s data and marketing solutions help clients of all sizes, from local SMBs to FORTUNE 100™ enterprises, increase sales and customer loyalty. Infogroup provides both digital and traditional marketing channel expertise that is enhanced by access to our proprietary data on 280 million individuals and 24 million businesses. “We view Jeff’s appointment as a sign of our commitment to being a leader in the data industry. Our new innovations and increasing demand from our customers led us to make this addition to our team,” said Gretchen Littlefield, president of Infogroup Data Solutions. “Jeff will fit in with our culture of innovation and exceptional service, and it is very fortunate that we were able to bring someone of Jeff’s caliber to fulfill this role.” Jeff joins Infogroup with 27 years’ experience in data-driven marketing, most recently as VP of Data & Media Services at MeritDirect LLC where he led corporate new business development efforts. Prior to MeritDirect, Jeff served as director of Sales & Marketing at Reed Business Information’s Data Division, DM2-DecisionMaker, where he led a sales and marketing team of 35 full- time professionals. He is an accomplished executive with a record of success in leading business growth efforts in Digital Advertising, Data Acquisition/ Management, Data Enhancement, and International Business. He is recognized as an innovative leader who is passionate about client success. “I’ve always been impressed with Infogroup’s commitment to investing in new, cutting-edge products and services to meet the ever-changing needs of today’s marketers,” said Jeff Moriarty, senior vice president of Business and Media Solutions. “I’m excited to join the team and look forward to helping our clients grow.” “We are very excited to have Jeff onboard to help further our 1712CE02 business offerings and drive more value for our clients,” said Mike Iaccarino, chairman and CEO of Infogroup. “His innovative thinking and vision will continue to enhance the strategic direction, growth, and profitability of Infogroup.”