CEO MONTHLY Ι GLOBAL CEO EXCELLENCE AWARDS 2024 19 Few things are more frustrating than having your car off the road after an accident–especially if it wasn’t your fault. But don’t worry, Australia! Carbiz is here to help. Carbiz is a provider of replacement cars that promises to keep your life moving when your car can’t. And right at its heart is Alex Rodov, whose experience across several industries has equipped him to position Carbiz as Australia’s leading provider of replacement cars. Early 2018, a friend of Alex’s was involved in an accident that wasn’t their fault. Alex saw firsthand the difficulty they had securing a loan car while theirs was off the road. And with thousands of accidents happening every day in Australia, Alex saw an opportunity to make a difference. This was the start of Carbiz Replacement Cars, a people-first business designed to help Australian drivers who are not at fault get back on the road after an accident. Carbiz delivers a car like yours to wherever you are and recovers the costs from the other driver’s insurance provider. “The Carbiz customer is vast,” said Alex. “Accidents can affect anyone, at any time, and Carbiz understands the impact that they can have on your daily life.” To ensure that their services reach as many people as possible, Carbiz partners with industry leaders, like repairers and tow truck drivers. This business development framework, combined with a strong in-house product and development team that can tailor Carbiz’s services and technology to evolving consumer demands, allows Carbiz to remain at the forefront of its industry. Although, Carbiz would not be the industry leader that it is today if it weren’t for Alex Rodov. With extensive experience across several industries, Alex is able to bring unique insights to the company. For instance, his role as a real estate agent in 1998 taught him the importance of playing close attention to market changes and evolving client expectations for a company’s ongoing success. After his time in real estate, Alex joined St George Bank as a Senior Personal Banker. This experience gave him a strong understanding of financial management and improved his customer service skills. In 2013, he decided to strike out on his own with the creation of Flash Finance. Alex then expanded his portfolio by launching Real Waste Solutions and Your Next Move Real Estate. With these successes, he was ready to take the next big step in his career. And so in 2016, Alex cofounded Carbiz. In a competitive market, Alex has set Carbiz apart through its five core values— Love What We Do, Valuing People, Better Than Yesterday, Collaborative Core and Win With Trust. “Our industry is fraught with a lack of transparency,” said Alex. “Organisations tend to prioritise profits and self-interest, leaving customers under-informed about their rights and options. Carbiz is committed to being a selfless force for change in this industry.” Throughout his career, Alex has adopted a people-first attitude. This approach to leadership sees him viewing business as an integral part of the community. We believe it’s this approach that has led to Carbiz’s success, and we hope that this award emphasises that. We’re excited to see what new ideas Alex will bring to Australia, and the world, in the future. Contact Details Contact: Alex Rodov Company: Carbiz Web Address: https://carbiz.com.au
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