CEO MONTHLY / ISSUE 4 2023 17 that in return that they will be heard.” Peter believes that this style of leadership benefits the business in many ways, particularly in terms of how it affects its internal culture. “This engagement, at all levels, is paramount to our success and the success of our clients.” he says. “Every team member feels like they have the space to participate, and this serves to increase employee empowerment, motivation, and participation.” Through this, Peter creates a company culture where all employees feel empowered and accountable for their own actions. Staff are trusted to deliver the expected results, so they are encouraged to manage their own time and assignments. “We have an internal culture of promoting an active work-life balance, which facilitates a healthy and positive mindset that is not purely work orientated.” Another key aspect of the company’s culture is the establishment of positive relationships between members of staff. This contributes towards the attitudes of employees towards the workplace and ultimately affects the success of the business. “Our culture is based upon transparency and openness - every individual has their own personal matters to deal with on a daily basis.” Peter explains. “For the majority of staff, they spend more time, percentage wise, with their colleagues and in the work environment than they do with their own families. This needs to be recognised and taken into consideration when engaging with others throughout the course of their daily activities.” In addition to this, it is important for Peter himself to establish a supportive relationship with his employees. “An open-door policy works tremendously well. Staff members are encouraged to share any personal issues they have - I believe that a problem shared is a problem halved.” he adds. “Any support we can offer individually or as a company can only be beneficial for all parties.” As a result of Peter’s outstanding leadership skills, Northcroft maintains its position as a leading law firm internationally, expanding across the world to provide its services to a wider range of people. He is a passionate leader and continues to dedicate himself to the firm and its loyal clients, which is why he has won Leading Law Firm CEO of the Year 2022, British West Indies. Moving forwards, Northcroft continues to revise its business strategies and build upon its experiences as it expands into new countries. The firm has recently incorporated in Lebanon and is working to cater to the unique set of challenges within the Lebanese market. Its vision is to establish a strong presence across the Middle East and Africa and is creating new business plans to pursue this interest. Contact: Peter J. Locks Company: Northcroft Law Middle East Web: https://northcroftlaw.com/
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