CEO MONTHLY / ISSUE 4 2023 24 he Coaching Masters is a company committed to helping people to become online life coaches with their own freedom-based, and passion-led, online coaching business. Having taken everything that works well in the industry and turbocharging it, The Coaching Masters utilises fresh approaches, the latest tech, great value, supportive training, and actionable materials, all of which are geared up for convenience around its members’ busy lives. Lewis Raymond Taylor is the firm’s Chief Executive Officer. He turned his life around in 2015 after suffering from mental illness, substance misuse, abuse, and trauma. Despite his troubled start, Lewis used the power of coaching to cure his mental illness and his issues. As a result, he became an accredited coaching trainer, and international speaker, travelled the world, and has been listed in the top ten coaches globally by Yahoo Finance. Having founded The Coaching Masters four years ago, Lewis moulds his leadership style around the company’s core values of passion for coaching, disruptive approach, continuous growth, authenticity, and innovation. “I am ultimately responsible for increasing the vision for the company and ensuring the entire team are aligned in their thinking to move us closer towards this vision,” he begins. “I treat the business as if it’s a lifeor-death situation, every day. Everything is urgent and our success is an absolute necessity. I speak with passion and set a standard of what it takes to grow a fast growth start-up.” The coaching industry is growing and so is the competition, although Lewis is not concerned as The Coaching Masters always tries to stay one step ahead in innovation. Including being one of the first to offer a completely online coaching academy, the firm was also the first to utilise virtual reality and is already exploring AI. “As long as we evolve, competitors will come and go, and we will continue to grow.” Coaching with Passion Providing ordinary people with extraordinary tools to create freedom for themselves and others, The Coaching Masters grew from humble beginnings. The man behind it all, Lewis Raymond Taylor, tells us about his incredibly successful company, as he receives recognition in the Most Influential CEO Awards. The difference with The Coaching Masters’ accredited training compared with that of its competitors is that, not only has the firm created some of its own methodologies, but the firm brings real life experience into its training. Most of the experienced and knowledgeable trainers and facilitators, including Lewis himself, have lived through trauma, and are able to train on a much deeper level as a result of that experience. Being an entirely remote working team of approximately 100 staff, communication and integration between the team can be challenging. It’s also been hard to find the right talented people, with the right mindset, that are in the exact right seat in the business. However, Lewis is quick to sing the praises of his dedicated staff members. “We run a well-oiled machine,” Lewis elaborates, speaking of the team. “Each person knows how they can make an impact in their role, we keep communication tight, and we all make decisions based on our central data studio. Our moto is to be outcome focused, results driven and data-led! “ Recently, thanks to Lewis’s hard work and the commitment of his employee base, he was recognised in the Most Influential CEO Awards and named Most Influential Professional Training CEO 2023 – UK. Understandably delighted on receiving this prestigious accolade, he commented, “I feel like I am one of the leaders in the coaching space and will continue this mission until I am known as someone who changed the world!” Now, as the future beckons, there are plans for further growth on the cards. The Coaching Masters is currently diversifying into a more mainstream type of education that will see the business transcend into one that has a projection to reach a billion-dollar valuation in five years, and Lewis is passionate about extending this education into different ages, including children, and different topics to provide alternative education for people to thrive in the modern world. Regarding his personal development, Lewis has also signed a book deal with a major book publisher, recently delivered a TEDx talk, and has just finished filming a documentary about his life! He tells us, “My story of overcoming adversity and turning it into an asset it one that has inspired many people,” he enthuses. “I hope to extend that reach as far as possible across the globe.” Contact: Lewis Raymond Taylor Company: The Coaching Masters Web Address: www.thecoachingmasters.com www.lewisraymondtaylor.com Feb23165 T
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