CEO MONTHLY / MOST INFLUENTIAL CEO AWARDS 2023 36 CEO MONTHLY / ISSUE 8 2023 9 Mar22259 Think Cost, Think Circular, Re-Think Food Waste From day to day, our planet produces an abhorrent amount of food waste, simply because there isn’t a uniform method to measure, reduce or re-purpose how much we’re generating . However, Green Eco Technologies has devised a way to utilise technology to bring a solution, and it’s made possible in large part thanks to its CEO, Rick Woods. Join us as we explore how Rick’s unrelenting passion for change has earned him the title of Most Influential CEO 2023 – Australia (Waste Disposal). Green Eco Technologies, proud creator of WasteMaster, has already began its journey towards making waves within the food waste industry. Through providing world leading, on-site commercial food waste processors, called the WasteMaster, it’s reshaping the way we think about and deal with the quantity of food waste we’re producing. WasteMaster is a genius piece of technology that’s capable of transforming food waste into a valuable circular economy resource, whilst remaining accessible and relatively inexpensive. But how does it work? As detailed by Green Eco Technologies, WasteMaster radicalises the oxygen molecules in the ambient air to interact with organic recycling waste. It breaks it down at a cellular level, destroying pathogens and vaporising moisture alike, all to reduce the overall volume of the waste by up to a whopping 80%. Once this process is complete, the remaining residual is collected by Green Eco Technologies to be used for the benefit of others in the community. Its processes are both rigorous and seamless, and it wouldn’t be remotely possible without Rick’s guidance. As CEO, Rick manages the ins and outs of Green Eco Technologies, and it’s thanks to his prowess and previous experience that he’s able to upkeep the well-oiled machine that is Green Eco Technologies. By deploying his expertise in determining what separates a good team from a great team, he’s managed to establish a leadership style that fosters an unwavering sense of excellence. Rick expresses how he’s most rewarded by the teams he has a part in building, and how said teams develop into ones that are able to outperform even the toughest of competitors. By understanding both single and collective strengths, Rick is able to support each individual within the company, without once having to sacrifice integrity or honesty to do so. He has complete faith in the people around him, and avidly expresses this through his actions as CEO. Green Eco Technologies is a company that’s focused on changing the world as much as it can, but the feat is near impossible without stringent organisation and resilientleadership skills. Rick brings all of these attributes to the table, however, allowing him to deploy the correct measures to extend Green Eco Technologies’ reach throughout Australia and overseas. He recognises how much food waste contributes towards a company’s carbon footprint, and has set out to use Green Eco Technologies’ impact as a mouthpiece to educate and spread awareness of the global food waste challenge, given food waste contributes approximately 12% of global CO2 equivalewnt emissions. Green Eco Technologies truly has a special piece of technology in its arsenal, equipping it with all of the necessary means to fight back against rampant food waste issues, including 4G technology that enables monitorinbg and reporting on every Wastemaster in the fleet errespective of where it might be on the planet. Through a combination of an exceptionally built team that’s consistently being empowered by its CEO, and Rick’s incredible understanding of how to pilot a company towards change, it’s managed to make its mark on the food waste industry. There isn’t anything like Green Eco Technologies’ WasteMaster on the market , which may very well have something to do with the internal structure it has going for it. Rick Woods and his team have poured their heart and soul into the company, and it definitely shows. The feats the company has already accomplished are nothing short of astounding, and we’re certain that it’ll continue to make strides towards drastically reducing and re-purposing food waste on a global scale. We’re proud to award Rick with the title of Most Influential CEO 2023 – Australia (Waste Disposal). His prowess continues to lead Green Eco Technologies down the path towards greatness, and we simply can’t wait to see where said path leads. Contact: Rick Woods Company: Green Eco Technologies Web: www.greenecotec.com Jun23393
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