Create Designs, a web design and digital marketing agency based in the UK, has been able to achieve explosive growth during the COVID pandemic and in the face of an impending recession. Despite the economic challenges brought about by the pandemic, Create has been able to carve out a niche in the industry and provide top-notch services to its clients. According to James Thurlow-Craig, the Managing Director of Create Designs, the key to the agency’s success lies in its ability to be adaptable and innovative in the face of changing circumstances.
Adapting to Changing Circumstances
One of the main reasons for Create Designs’ success during the pandemic has been its ability to adapt to changing circumstances. As Thurlow-Craig notes, “The pandemic has been a challenging time for many businesses, but we’ve been able to adapt and pivot our services to meet the changing needs of our clients.” This flexibility has enabled Create Designs to provide a range of services, including website design, digital marketing, and SEO, that have helped its clients stay competitive in a rapidly changing market.
Investing in Talent
Another factor that has contributed to Create Designs’ success is its investment in talent. As Thurlow-Craig explains, “We believe that our people are our biggest asset, and we’ve invested heavily in recruiting and retaining the best talent in the industry.” This investment has paid off, as Create Designs has been able to attract top-notch designers, developers, and marketers who are committed to delivering exceptional results for their clients.
Staying Ahead of the Curve
Finally, Create Designs has been able to stay ahead of the curve by embracing the latest trends and technologies in the industry. As Thurlow-Craig notes, “We’re always looking for ways to improve our services and stay ahead of the competition. Whether it’s adopting new technologies or embracing the latest design trends, we’re committed to providing our clients with the best possible service.” This commitment to innovation has helped Create Designs stay at the forefront of the industry and maintain its competitive edge.
Advice for Agencies Looking to Grow
For agencies looking to grow, Thurlow-Craig, advises a focus on delivering exceptional service and building a strong team. He emphasises that it is all about delivering results for clients and consistently providing them with high-quality service that exceeds their expectations.
He also stresses the importance of investing in talent, stating that a company’s people are its biggest asset. He recommends attracting and retaining the best talent in the industry to build a strong team that is dedicated to achieving exceptional results for clients.
To achieve growth, Thurlow-Craig suggests that agencies should focus on building a strong reputation by delivering consistent, high-quality results. By consistently exceeding client expectations, agencies can develop a strong reputation that will attract new business and help them grow.
In addition, Thurlow-Craig advises agencies to stay ahead of the competition by embracing new technologies and design trends. By being innovative and staying up-to-date with the latest trends and technologies, agencies can continue to provide their clients with the best possible service and maintain their competitive edge in the market.
Overall, the key to growing an agency is to focus on delivering exceptional service, building a strong team, and staying ahead of the curve. By doing so, agencies can establish a strong reputation and attract new business, even in the face of challenging economic circumstances like those posed by the COVID pandemic and the impending recession.
