Jay & Joy

Jay & Joy develops incredibly tasty vegan cheeses, using traditional French cheese-making techniques and short lists of high-quality ingredients. Jay & Joy cheeses are healthier, greener and delicious. César Augier took over as CEO in 2023 after 5 years developing McKinsey sustainability practice. Since César joined, Jay & Joy welcomed new investors, invested in R&D to launch new products, grew strongly in 9 countries and became one of the most influential plant-based food companies in Europe.